Inmarsat announces partnership with Land Rover Experience Tour 2015

Inmarsat’s global voice, broadband and machine-to-machine connectivity enables the Experience Tour to keep connected, even from the middle of the Outback

19 October 2015 – With their shared attributes of reliability, robustness and endurance, Inmarsat and Land Rover are teaming up for the 2015 Land Rover Experience Tour.

Driving the new Discovery Sport, which debuted at the 2014 Paris Motor Show, three teams of amateur off-road enthusiasts will drive across Australia’s Northern Territory, beginning today, 19 October. The experience will be supported by Inmarsat’s voice, broadband and machine-to-machine (M2M) mobile satellite services throughout the trek across Australia.

The Land Rover Experience Tour (LRET) offers fans and adventurers an unforgettable experience. The route across Australia’s Northern Territory will take each vehicle to areas where there is no terrestrial or fixed network connectivity. From rainforests to rocky gorges, the tour will encounter some of Australia’s most diverse terrain and will allow the participants in the Tour to experience both the Land Rover Discovery Sport and Inmarsat technology in the most challenging environments.


“This is a fantastic opportunity to showcase our voice, M2M and broadband products and services in exactly the environment in which they were designed for,” said Greg Ewert, President, Inmarsat Enterprise. “The Land Rover Experience Tour will demonstrate the reliability and robustness Inmarsat’s services, allowing the participants to remain in constant communication even in the most isolated locations. It will also enable the rest of us to share in their experiences through social media, blogs and videos; with our technology keeping the participants online even when they’re off-road.”

The connected vehicle

Each vehicle taking part in the Tour will be fully equipped with Inmarsat’s voice, broadband and M2M satellite services, ensuring the teams are able to share their experiences in real-time with fans across the globe. The Inmarsat technology onboard each vehicle includes:

  • IsatData Pro – for tracking, monitoring, messaging and telemetry data
  • Vehicular BGAN – providing general comms-on-the-move (COTM) along with a mesh WiFi network so that drivers and journalists in different vehicles can communicate on the move
  • IsatPhone 2 – for voice communications
  • IsatHub – smart device connectivity service – enabling drivers and journalists to capture and share experiences en-route and in real time from their own smart devices, through email or social media channels

“Home of Ayers Rock, Alice Springs and Kakadu National Park, the Northern Territory of Australia will demand the most from the drivers taking part in the Tour,” said Dag Rogge, Lead Instructor, Land Rover Experience. “It’s been great to have Inmarsat come on board. They are a highly valued part of this experience along with CPN who will be providing us with technical support throughout the tour. The provision of satellite communications will hopefully enable us to demonstrate how the Land Rover Discovery Sport handles the diverse terrain of Australia’s Northern Territory.”

For more information about Inmarsat’s involved with the Land Rover Experience Tour, please visit:

For further information

Jonathan Sinnatt
Director of Corporate Communications
+44 (0)20 7728 1935
Katie Potts
Corporate Communications Manager
+44 (0)20 7728 1492

About Inmarsat

Inmarsat plc is the leading provider of global mobile satellite communications services. Since 1979, Inmarsat has been providing reliable voice and high-speed data communications to governments, enterprises and other organizations, with a range of services that can be used on land, at sea or in the air. Inmarsat employs around 1,600 staff in more than 60 locations around the world, with a presence in the major ports and centres of commerce on every continent. Inmarsat is listed on the London Stock Exchange (LSE:ISAT.L).

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